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C4G Ethos

Merriam-Webster defines: Ethos as a "custom" or "character" in Greek. As originally used by Aristotle, it referred to a man's character or personality, especially in its balance between passion and caution. Today, ethos refers to the practices or values that distinguish one person, organization, or society from others. We have the "Ethos" of professional sales defined by process, discipline, and individual character to improve each of our clients.


Catalyst4Growth was created to help professional sales individuals and teams to reach new heights in their personal and professional career(s). We have had decades of success in building sales and marketing organizations from a local level to a national footprint. We understand the desire, confusion, and even fear of missing opportunities and not fulfilling one's potential.


There are many external competitors and, in some cases, internal competition within your organization. We take the premise that the most significant competition you face is within yourself. Our simple premise is to first understand and then magnify your strengths and build brick by brick on them while correcting your weaknesses. We create lasting processes for individuals and organizations with personal attention to detail that make the difference between good and great.


We would be excited and humbled to discuss your situation or opportunity privately. All exchanges are confidential. Contact us today by calling 813-454-0557 or please fill out the brief information inquiry on the home page to schedule a call or Zoom, whichever you prefer.


John A. Kailunas II, LUTCF®, FSS®


"A catalyst or catalysts unlock the already existing elemental growth forces of cause and effect to gaining Money, Time, and Fun."


Kevin Berwald, CFP®, CLU®, ChFC®, CASL®

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